Nobody chooses Dynamics 365.
You get assigned it.
You're already a Microsoft company: Outlook, Teams, an agreement, a partner you talk to. So Dynamics appears in a quote, not because anyone compared it to anything, but because it's the easiest thing to add to an agreement that already exists. Large companies run enormous operations on it. This page is for the eight people who ended up in the quote.
Learn the vocabulary,
then the price.
This is the part that genuinely sets Dynamics apart, and we'd rather be precise than snide, so every term below is Microsoft's own, from their Sales pricing page.
From Microsoft's Dynamics 365 Sales pricing page, read 10 September 2026. None of this is a gotcha. It's what happens when a CRM is one item in a licensing catalogue rather than a thing you buy, and it tells you something real about the next three years: every question you have about what you're allowed to do will be a licensing question before it's a product question. We have three plans, every feature on all of them.
Running an agent
involves an Azure account.
Credit where it's due: Copilot is included from Sales Enterprise at $105, which is more generous than Salesforce. But running agents consumes Copilot Credits. Sales Premium at $150 a user includes 1,000 of them. Past that you're in Copilot Studio buying more, either pre-purchased Copilot Credit Commit Units or pay-as-you-go, and both require an Azure subscription. Read that back as an eight-person business: to let the AI do some work in your CRM, you need a cloud infrastructure account. Meanwhile you already pay for ChatGPT or Claude. Connect it and it runs SoftSync directly, on every plan including the free one.
There's a partner in this,
and you'll be paying them for years.
Dynamics is largely sold and implemented through a partner network, and for a company of eight that partner is effectively your product team. Adding a field, changing a form, fixing the thing that broke after an update: these go through someone who invoices. Serious customisation means Power Apps and Power Automate, a different skillset with its own licensing.
4 av 10 punkter gjort
week six
Done4
- Licences bought
- Environment provisioned
- Users and Entra groups mapped
- Data migrated from the old system
Still open6
- Forms and fields shaped to how you work
- Security roles per team
- The reports the MD actually asked for
- Power Automate flows for the follow-ups
- Training for eight people
- The thing that broke after the update
Working the same
afternoon.
No environment to provision, no security roles to design, no statement of work. You import a spreadsheet and the customers, the deals and the history are on one page.
It connects to Outlook and your Microsoft calendar on every plan, the free one included, so being a Microsoft company doesn't oblige you to buy the Microsoft CRM.
Five people,
one year.
Licence only, because the licence is the smallest part of year one and pretending otherwise would be the trick this page is complaining about.
Sales Professional
5 users · 12 months
- Per user, per monthPaid yearly.$65
- Five users, twelve months$3,900
- Agent usageCopilot Credits, past what the plan includes.bought separately
- ImplementationA partner.not published
- Free planno
Sales Enterprise
5 users · 12 months
- Per user, per monthPaid yearly. Includes Copilot and agentic capabilities.$105
- Five users, twelve months$6,300
- Agent usageCopilot Studio needs an Azure subscription.bought separately
- ImplementationA partner.not published
- Free planno
Sales Premium is $150 a user, which is $9,000 a year for five people.
SoftSync Pro
5 seats · 12 months
- Per seat, per monthAnnual billing. $39 if you pay monthly.$29
- Five seats, twelve months$1,740
- Agent usageNo credits to commit, no Azure account.included
- ImplementationYou import a spreadsheet.$0
- Free planfree forever
Microsoft's figures from their Dynamics 365 Sales pricing page, read 10 September 2026, at prices paid yearly. Implementation is shown as unpublished because it is, on their page and on everyone else's. Ours from softsync.ai/pricing. If a figure here is wrong, tell hello@softsync.ai and we will fix it and re-date it. Dynamics 365 Sales pricing · softsync.ai/pricing
When you should
stay on Dynamics.
These are real and some of them are decisive.
- You're genuinely a Microsoft shop with an IT function. Single sign-on, Entra groups, Teams integration, one vendor relationship, one invoice, one security review. If your IT team has already done that work, it's worth actual money and we can't match it.
- You run other Dynamics apps. Business Central for finance, Field Service, Customer Service. If your CRM needs to sit next to your ERP, that's their home ground and not ours at all.
- Your procurement requires a vendor of a certain size. Sometimes the requirement is the requirement. Microsoft passes every box we don't.
- You need people you can hire. There are certified Dynamics consultants in every city. Nobody has SoftSync on their CV.
- You have complex approvals, territories or forecast hierarchies. We don't do any of it and we're not going to build it.
Questions.
We're on Microsoft 365 already. Doesn't Dynamics just make sense?
Isn't this the same page as your Salesforce one?
Sales Professional is $65. That's not enterprise pricing.
Can we move off Dynamics?
What does Dynamics 365 Sales cost, exactly?
Ask who
wanted it.
Ask one question around the table before the implementation starts: did anyone here choose this, or did it arrive? If a real evaluation happened and Dynamics won it, get on with it. If it came with the agreement, you're eight people about to buy a platform, train on it, and pay a partner to shape it. Free forever, three seats, works with Outlook.