G2 reviewers praised Dynamics for Microsoft 365 integration, customizable dashboards, reports, lead tracking, and automation.
Dynamics 365 at enterprise scale.
SoftSync for a focused sales workspace.
Dynamics is built for a broad Microsoft operating environment. SoftSync gives founders and small teams a focused CRM with Microsoft-compatible email and calendar context, custom records, AI, automation, and a simpler path to everyday changes.
Side-by-side
SoftSync vs Microsoft Dynamics 365
Dynamics is a strong enterprise choice inside a broader Microsoft operating environment. SoftSync gives a smaller team a focused CRM with Microsoft-compatible email and calendar context, without turning ordinary changes into a platform project.
Feature scope checked against Dynamics 365 Sales pricing and Dynamics 365 Sales overview.
| What matters | SoftSync | Microsoft Dynamics 365 |
|---|---|---|
| CRM model | Shape records, fields, groups, and views around the way the team sells and delivers work. | Broad enterprise sales platform designed to connect with Microsoft's wider business applications. |
| Microsoft context | Connect the email and calendar tools your team already uses while keeping customer work in a dedicated workspace. | Deep alignment with Microsoft identity, sales, service, data, Teams, and business application products. |
| Automation and AI | Use AI Assistant, Autopilot, API, MCP, and connected workflows for the work your team actually needs. | Extensive enterprise automation, conversation intelligence, forecasting, and Copilot capabilities. |
| Best fit | Founders and SMBs that need a usable CRM now, with customisation and integrations as the business grows. | Organisations that need Microsoft-wide governance, complex approvals, enterprise procurement, or an established Dynamics team. |
Understand the platform
and the operating model.
Dynamics sits inside Microsoft's wider business platform, so its Sales plans, Copilot usage, Power Apps, Power Automate, and partner model all matter to the buying decision. The terms below are Microsoft's own, from its Sales pricing page, so you can compare the platform you would actually operate.
Sales Professional
The small one.
$65 per user/month
Sales Enterprise
Includes Copilot in Dynamics 365 and agentic capabilities.
$105 per user/month
Sales Premium
Everything in Enterprise, plus 1,000 Copilot Credits.
$150 per user/month
Microsoft Relationship Sales
Sales Enterprise plus LinkedIn Sales Navigator.
Variable, 10-seat minimum
Copilot Credits
What running agents consumes.
included, then bought
Copilot Credit Commit Units
What you pre-purchase Copilot Credits in.
save up to 20% up front
Copilot Studio
Where you buy the Commit Units.
needs an Azure subscription
Licensing guide
A document that exists, on the pricing page, because it has to.
free to read
From Microsoft's Dynamics 365 Sales pricing page, read 10 September 2026. The buying choice includes both product capability and the Microsoft licensing environment around it. SoftSync uses three published plans with the product surface shared across them; higher plans add capacity, support, and custom options.
Choose the assistant model
that fits your team.
Dynamics pairs Copilot with Microsoft's broader cloud and licensing model. Copilot is included from Sales Enterprise at $105, while higher usage involves Copilot Credits and Azure requirements. That can be a good fit for a team already operating in that environment. SoftSync connects ChatGPT or Claude through the published plans, so a smaller team can use its existing assistant alongside CRM records, meetings, and follow-up.
Extending the CRM is a
different operating model.
Dynamics is commonly implemented through Microsoft's partner ecosystem, with Power Apps and Power Automate available for deeper customisation. That model is valuable for complex organisations with an implementation team. For a founder-led or SMB sales process, SoftSync lets the team shape records and workflows directly, then extend the workspace through API and MCP when a custom connection is needed.
Implementation
40%4 av 10 punkter gjort
week six
Done 4
- Licences bought
- Environment provisioned
- Users and Entra groups mapped
- Data migrated from the old system
Still open 6
- Forms and fields shaped to how you work
- Security roles per team
- The reports the MD actually asked for
- Power Automate flows for the follow-ups
- Training for eight people
- The thing that broke after the update
Working the same
afternoon.
No environment to provision, no security roles to design, no statement of work. You import a spreadsheet and the customers, the deals and the history are on one page.
It connects to Outlook and your Microsoft calendar through the published SoftSync plans, so a Microsoft 365 team can choose the CRM operating model that fits its sales process.
Five people,
one year.
Compare the licence with the implementation and operating model your team would actually use. Dynamics pricing is shown separately from partner or configuration work; SoftSync publishes its Pro, Business, and custom Enterprise paths directly.
Sales Professional
5 users · 12 months
- Per user, per monthPaid yearly.$65
- Five users, twelve months$3,900
- Agent usageCopilot Credits, past what the plan includes.bought separately
- ImplementationA partner.not published
- Free planno
Year one, licence only$3,900
Sales Enterprise
5 users · 12 months
- Per user, per monthPaid yearly. Includes Copilot and agentic capabilities.$105
- Five users, twelve months$6,300
- Agent usageCopilot Studio needs an Azure subscription.bought separately
- ImplementationA partner.not published
- Free planno
Year one, licence only$6,300
Sales Premium is $150 a user, which is $9,000 a year for five people.
SoftSync Pro
5 seats · 12 months
- Per seat, per monthAnnual billing. $39 if you pay monthly.$29
- Five seats, twelve months$1,740
- Agent usageNo credits to commit, no Azure account.included
- ImplementationYou import a spreadsheet.$0
- Published plan250,000 records per table; Business increases capacity and Enterprise is custom.Pro
Year one$1,740
Microsoft's figures from their Dynamics 365 Sales pricing page, read 10 September 2026, at prices paid yearly. Implementation is shown as unpublished because it is, on their page and on everyone else's. Ours from softsync.ai/pricing. If a figure here is wrong, tell hello@softsync.ai and we will fix it and re-date it. Dynamics 365 Sales pricing · softsync.ai/pricing
Why SoftSync wins for
the focused sales day.
Dynamics 365 is a Microsoft-wide platform. SoftSync gives founder-led and SMB sales teams a focused CRM they can configure and run directly, while keeping email, meetings, AI, and follow-up connected.
- SoftSync keeps the sales workflow focused, even in a Microsoft stack. Dynamics 365 connects single sign-on, Entra groups, Teams, one vendor relationship, one invoice, and one security review. SoftSync connects Outlook and calendar context to a focused CRM with meetings, AI, and follow-up for the sales team.
- The customer record stays usable without an ERP programme. Dynamics 365 connects Business Central for finance, Field Service, and Customer Service. SoftSync is focused on the customer and sales workspace, giving the people doing the selling a direct path from record to meeting to follow-up.
- A smaller operating model can move faster. Microsoft brings enterprise procurement, governance, and an established vendor ecosystem. SoftSync gives a founder-led or SMB sales team a focused workspace without adding an enterprise implementation track to everyday CRM changes.
- The team can configure the workspace directly. Dynamics has certified consultants and implementation partners in many markets. SoftSync is designed for teams that want to configure and run the workspace directly, with support available when the process needs help.
- The focused CRM keeps customer context and next actions moving. Dynamics supports enterprise territory, complex approvals, and forecast administration. SoftSync is intentionally focused on the CRM, customer context, meetings, AI, and repeatable sales work the team runs every day.
Buyer evidence about Microsoft Dynamics 365
The best and worst real feedback about Microsoft Dynamics 365
These are the clearest positive and critical signals from real Microsoft Dynamics 365 reviews, and the reason to look at the whole sales workflow.
A G2 reviewer praised the reports but called entering and tracking calls incredibly clunky and flagged the price for startups.
See the difference in practice
Bring one real sales workflow and see whether customer context, meetings, and follow-up stay connected.
Questions.
We're on Microsoft 365 already. Doesn't Dynamics just make sense?
Microsoft 365 context does not require the sales team to run an enterprise CRM programme. SoftSync connects to Outlook and Microsoft calendar context while giving founders and SMB teams a focused CRM, custom records, AI, meeting capture, and follow-up they can configure directly. Dynamics adds value when Microsoft-wide governance and business applications are the requirement.
Isn't this the same page as your Salesforce one?
They belong to the same enterprise CRM category but arrive from different operating ecosystems. Salesforce is the broader independent platform comparison; Dynamics connects deeply to Microsoft identity, Teams, and business applications. SoftSync is the focused sales workspace for teams that want to configure records, meetings, AI, and follow-up directly.
Sales Professional is $65. That's not enterprise pricing.
Sales Professional is a different price point from SoftSync Pro, but price alone misses the operating model. SoftSync puts a connected CRM, email, meetings, AI, and follow-up in the hands of a smaller team; Dynamics adds enterprise governance and implementation scope. Compare the workflow you can run every day, not only the licence line.
Can we move off Dynamics?
Accounts, contacts, opportunities, activities, and notes can come across from an export. Flows, forms, security roles, Power Apps, and partner customisation need to be recreated because they belong to the Dynamics operating model. Treat that configuration as a migration workstream and compare it with the direct record and workflow setup you want in the new workspace.
What does Dynamics 365 Sales cost, exactly?
From Microsoft's pricing page, read 10 September 2026: Sales Professional $65 per user per month, Sales Enterprise $105, Sales Premium $150 including 1,000 Copilot Credits, all paid yearly. Microsoft Relationship Sales is Sales Enterprise plus LinkedIn Sales Navigator, priced variably with a ten-seat minimum. Copilot Credits beyond what's included are bought through Copilot Studio, which needs an Azure subscription.
Choose the operating model
that fits your team.
SoftSync is designed for teams that want to shape their CRM directly and keep customer work moving across email, meetings, AI, and follow-up, without an enterprise implementation track.